Vibrant invests in food-as-medicine

The future of food is gut-healthy, earth-friendly, and delicious. Vibrant forges meaningful partnerships with innovators reimagining how we eat and get well. We invest early, helping mission-driven founders to maximize growth and impact.

Investment Focus

  • Clean Snacks & Beverage
  • Plant-Based Whole Foods
  • Mushrooms & Adaptogens
We invest in scalable businesses with product-market fit. Check sizes range from $250k to $2mm.

Managing Partner

Jarret Christie, CFA's image
Jarret Christie, CFA
"The food-as-med­i­cine revolution has reached a tipping point. I left a ca­reer on Wall Street to help founders from all walks of life improve human and planetary health through food."
Jarret Christie is a venture investor focused on consumer packaged goods (CPG). Combining experience in early-stage investing with an understanding of macroeconomics and consumer trends, Jarret derives value for investors by helping to shape the future of food.

Prior to providing capital and advisory services to entrepreneurs full-time, Jarret spent 14 years in the investment management industry at Bank of America, Citadel, and Cornerstone Macro. During that time, he was a day-1 angel investor in Beekeeper's Naturals, Kopari Beauty, Rainbo Mushrooms, Sunscoop ice cream, Moku Foods, and Barcode sports drinks.

Partners

  • Christopher Blum's image
    Christopher Blum
    CEO of Maximum Effort Holdings. Previously Head of Investments for J.P. Morgan Wealth Management (Asia) and Global Head of Equities.
  • Ellen Chen's image
    Ellen Chen
    Co-Founder of Mendocino Farms. Investor in and advisor to women and minority-founded food and CPG companies.
  • Nancy Twine's image
    Nancy Twine
    Founder and CEO of Briogeo Hair Care (sold to Wella, April 2022) and a leading authority on “green beauty". Previously Goldman Sachs. Investor in and board advisor to leading consumer companies.
  • Michael Wang's image
    Michael Wang
    Founder & CEO of Prometheus Alternative Investments. Previously Managing Partner at Cypress Investments, Co-Founder of Tourbillon Capital, and Portfolio Manager at SAC Capital. Investor in and board advisor to e-commerce companies.
  • Andrea Knorring's image
    Andrea Knorring
    Partner at IceCap and The Oved Group family office. Previously Goldman Sachs. Investor in and advisor to consumer tech and CPG companies.
  • Eric Kroll's image
    Eric Kroll
    Investor in and advisor to CPG and e-commerce companies. Previously Co-Founder at Medaptive Health and marketing at American Express.

Companies

Vibrant builds meaningful partnerships with innovative food and supplement companies.
Toto's image
↳Ultra-Delicious, Clean Cookies
TBH's image
↳An honest snacking company.
Fair & Square's image
↳Gut-friendly crackers
Wooden Spoon Herbs's image
↳Everyday Herbalism
Supermush's image
↳The Power of Functional Mushrooms
Earth & Star's image
↳Nootropic Blends with Benefits
Sunscoop's image
↳Delicious Plant-Based Ice Cream
Akua's image
↳The World's First Kelp Burger
Plant Provisions's image
↳Plant-Based Deli Meats
Moku's image
↳Mushroom Jerky
Soonish's image
↳Natural Beer
Charley St's image
↳Epic Plant-Based Protein
Alpha Foods's image
↳All the taste. Minus the meat.
Is your CPG company changing how we eat or get well? Send us your deck or business overview.
One sentence description of company

Round *

$0.5=$500k

Incorporated in US *e.g. Delaware C-Corp